Biotech Firms Launch Food Ad Blitz: Up to $50 Million Annually Pledged to Woo Consumers
Washington Post 2000 April 4; p. E1, E5
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Cracking the Code: A Bold Business Experiment Is Unfolding at Celera Genomics, Where Scientists Face a Herculean Task: Unravel the 3.5 Billion Letters of the Human Genetic Code. The Big Question for Investors: Can the Maryland Biotech Company Earn a Profit on Its Research? Gillis, Justin (1999-09-27)