Myriad Genetic launches direct-to-consumer advertising of breast cancer gene test in Northeastern cities
Kaiser Daily Women's Health Policy Report 2007 September 11: 2 p. [Online]. Accessed: http://kaisernetwork.org/daily_reports/print_report.cfm?DR_ID=47409&dr_cat=2 [2007 September 11]
Showing items related by title, author, creator and subject.
Direct-to-consumer advertising of BRACAnalysis testing increases women's interest in genetic testing for breast and ovarian cancer Gill, C.; Everett, J.; Saal, H.; Groden, J.; Gamm, J. (2004-12)
Impact of direct-to-consumer advertising for hereditary breast cancer testing on genetic services at a managed care organization: a naturally-occurring experiment Mouchawar, Judy; Hensley-Alford, Sharon; Laurion, Suzanne; Ellis, Jennifer; Kulchak-Rahm, Alanna; Finucane, Melissa L.; Meenan, Richard; Axell, Lisen; Pollack, Rebecca; Ritzwoller, Debra (2005-03)
William-Jones, Bryn (2006-04)