When Consumers Value Products Based on Usage Frequency

dc.creator	Georgetown Institute for Consumer Research	en
dc.creator	Thompson, Debora	en
dc.creator	Hamilton, Rebecca	en
dc.creator	Ratner, Rebecca	en
dc.date.accessioned	2014-01-14T18:01:20Z	en
dc.date.available	2014-01-14T18:01:20Z	en
dc.date.created	2013	en
dc.date.issued	2014-01-14	en
dc.identifier.bibliographicCitation	Thompson, D., Hamilton, R., & Ratner, R. (2013). When Consumers Value Products Based on Usage Frequency. Washington, DC: Georgetown University. Retrieved from http://hdl.handle.net/10822/707505.	en
dc.identifier.other	APT-BAG: georgetown.edu.10822_707505.tar;APT-ETAG: 6e6f955ad5f759c7ca5e248dea52a2ed; APT-DATE: 2017-02-09_09:33:55	en
dc.identifier.uri	http://hdl.handle.net/10822/707505	en
dc.description	Consumers not only consider how often they will use a product, but also how often others use the product, when making a purchase. Continue reading to learn how product valuation is negatively related to the perception that others use a product more frequently.	en
dc.description.uri	http://consumerresearch.georgetown.edu/institute-findings/#research	en
dc.description.uri	http://consumerresearch.georgetown.edu/	en
dc.title	When Consumers Value Products Based on Usage Frequency	en

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