Search Full Text
Now showing items 1-4 of 4
Improving the Generation of Decision Objectives
(Institute for Operations Research and Management Sciences, 2010-09)
Real decision makers exhibit signiﬁcant shortcomings in the generation of objectives for decisions that they face. Prior research has illustrated the magnitude of this shortcoming but not its causes. In this paper, we ...
The Last Name Effect: How Last Name Influences Acquisition Timing
(University of Chicago Press, 2011)
In addition to deciding whether to buy an item, consumers can often decide when they buy an item. This article links the speed with which adults acquire items to the ﬁrst letter of their childhood surname. We ﬁnd that ...
Generating Objectives: Can Decision Makers Articulate What They Want?
Objectives have long been considered a basis for sound decision making. This research examines the ability of decision makers to generate self-relevant objectives for consequential decisions. In three empirical studies, ...