Marketing Research and Corporate Litigation ... Where Is the Balance of Ethical Justice?
Smith, Scott M.
Journal of Business Ethics 1984 August; 3(3): 185-194
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Codes of Ethics Among Corporate Research Departments, Marketing Research Firms, and Data Subcontractors: An Examination of a Three- Communities Metaphor Ferrell, O.C.; Hartline, Michael D.; McDaniel, Stephen W. (1998-04-01)