Direct-to-the-Public Advertisement of Prescription Drugs
Cohen, Eric P.
NEW ENGLAND JOURNAL OF MEDICINE 318(6): 373-375, 11 February 1988
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Cohen, Eric P. (1988-02-11)Cohen, a physician, speaks out against direct-to-the-public advertising of prescription drugs by drug companies. He notes that Food and Drug Administration rules do not specifically forbid direct advertising of pharmaceuticals, ...