The Federal Regulation of Prescription Drug Advertising and Promotion
Kessler, David A. and Pines, Wayne L.
JAMA: The Journal of the American Medical Association 264(18): 2409- 2415, 14 November 1990
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Kessler, David A.; Pines, Wayne L. (1990-11-14)Prescription drug advertising in the United States is regulated by the federal Food and Drug Administration (FDA). Kessler and Pines review the FDA's actions under the Food, Drug, and Cosmetic Act in regulating traditional forms ...
A Decade of Controversy: Balancing Policy With Evidence in the Regulation of Prescription Drug Advertising Frosch, Dominick L.; Grande, David; Tarn, Derjung M.; Kravitz, Richard L. (2010-01)Direct-to-consumer advertising (DTCA) of prescription drugs has remained controversial since regulations were liberalized by the Food and Drug Administration in 1997. We reviewed empirical evidence addressing the claims ...