The Egg Donors
SELF 1995 June; 159-161; 170-171
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The Role of Message Frame, Perceived Risk, and Ambivalence in Individuals' Decisions to Become Organ Donors Cohen, Elizabeth L (2010-12)The decision to become an organ donor involves considering both self-relevant risks and the needs of others. This study applied prospect theory to examine how news exemplar message frames that focus on the possible survival ...