Riskier Than We Think? The Relationship Between Risk Statement Completeness and Perceptions of Direct to Consumer Advertised Prescription Drugs
Davis, Joel J.
Journal of Health Communication 2000 October-December; 5(4): 349-369
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Examining the FDA's Oversight of Direct-to-Consumer Advertising: The FDA's Role as Consumer Protector Has Been Adversely Affected by Recent Changes in the Way It Notifies Companies of Their Violations of Rules Governing DTC Advertising Of Prescription Drugs Gahart, Martin T.; Duhamel, Louise M.; Dievler, Anne; Price, Roseanne (2003-01)